Lead List Generator: B2B
Still haven’t started leveraging the power of LinkedIn Advertising? Doola and AHIMA (American Health Information Management Association) teamed up to bring in new qualified leads for their 2019 textbook launch. Through LinkedIn we were able to lock in on a niche group of Coding Instructor and encourage them to submit their name/email/phone/school name to request a free review copy of the textbook. This information was automatically extracted and send directly into AHIMA’s email database and into a Google Sheets document for organized follow up. The campaign brought in over 200 leads at an average cost per lead of $10!